Beyond Big Data
Big data is the term we all have heard a lot recently. It means different things to different people. For some it means the source of money used by companies and organizations to embrace the market more efficiently. For other it may mean to use for solving social problems. Big data also mean for some people in terms of surveillance, collected through cameras and other sources to collect information.
but in essence, it is about readymade data (big data) and custom-made data (with which social scientists usually work).